Board Members

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Executive Director

Belinda Hernandez-Arriaga

Belinda is ALAS' founder and a Board Member. She is a Licensed Clinical Social Worker and has a doctorate in Education as well as extensive experience working in community mental health in Santa Clara and San Mateo counties. She is specialized in child trauma and Latino mental health. Also, she is committed to social justice advocacy and promoting healing through multicultural practices.


Program Manager, Mariachi Coordinator

Veronica Rodriguez

Veronica is a founding ALAS Board Member and has a Bachelor’s Degree in Communications. She began advocating for the Half Moon Bay youth and their families when her three sons were in elementary school. Since 2013, she’s been the Mariachi Media Luna Coordinator and has been playing a key role in its success.

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Board Member

Lilli Rey, Co-Founder, Bay Area Border Relief

Lilli is a human rights community activist with years of volunteer experience with a focus on protecting and restoring the rights of women.  A political fundraiser for the past 15 years, Lilli has worked for Congresswoman Jackie Speier and other Democratic candidates and causes. 


Board Member

Alice Linsmeier

Alice has a Master’s in International Multicultural Education and has earned a Bilingual, Crosscultural Language and Academic Multi-subject teaching credential, inspired by her work with popular teachers in El Salvador's farmworker communities. She currently works as a facilitator with farmworker leadership teams in Guatemala, Mexico, the U.S., and Canada.

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Board Member

Stella Dominguez

Stella Dominguez is a founding board member of Ayudando Latinos A Soñar. Born in San Jose; currently resides in Fresno, California. Stella started her career in public service in 1977 as a Student Professional Assistant at the Santa Clara County Juvenile Detention Center. Stella spent 29 years working with the Probation Department, and also worked at the Adult Male and Female Work Furloughs.


Board Member

Luis Enrique Bazán

Luis Enrique Bazán is a longtime advocate for justice with years of
experience working with human rights and advocacy organizations.
Originally from Lima, Peru, he earned a bachelor’s degree in education
from the Pontifical Catholic University in Lima, a master’s in
theology and religious studies and a doctorate in organization and
leadership from USF.


Board Member

Rodrigo Gijon

Rodrigo is a Board Member at ALAS. He was born in Oaxaca, Mexico, but he came to the United States when he was five years old. He has put his roots down in Half Moon Bay, in the town where both his wife and he grew up. Rodrigo is determined to work alongside their community to make it the best place for their daughter to grow in.


Board Member

Diana Gijon Sencion

Diana is an Early Child Education teacher. She was born and raised in Half Moon Bay surrounded by her family, with whom she has become an active part of her community. As a mother and a neighbor, she is committed to make her town a safer and happier place for its children and their families.

Board Member

Monica Valencia

Monica has a Juris Doctorate from the University of San Francisco School of Law. She is a Los Angeles native and identifies as LGBTQ. She founded the non-profit Dreamer Fund, which assists undocumented students in attending law school. Monica focuses on movement building with the undocumented community.

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Board Member

Richard Klein

Rich and his wife Kathy live in El Granada with their dog Charlie. They have lived in the Bay Area since 1978, and have loved the Coastside since then. Six years ago they figured out they could just live here full time. Rich is the CEO and majority owner of Coastside News Group, owner of the local weekly “Half Moon Bay Review”. 


Our Team


Program & Operations Manager

Pat Carbullido

Pat Carbullido is the Operations/Program Manager. He runs the day to day operations for ALAS along with managing some of our programs. He was born and raised on the Peninsula and was previously the Executive Director at the Daly City Youth Health Center. Pat is dedicated to helping non-profits, and ALAS's mission of helping the Latino coastside community.

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Farmworker Program  & Outreach Director, Community Liaison

Joaquin Jimenez

Joaquin has worked with the Coastside community for over 20 years. He started ALAS' Labor Force Program, which connects community members with local jobs. His work in the community includes Teacher in the Spanish Immersion Program, Migrant Education Program, CUSD Liaison, Co-Founder of the Latino Advisory Council of Half Moon Bay, Mentor for At-Risk Youth, Farm Worker Advocacy, and Organizer.


Community Engagement Specialist

Cecilia Penaloza

Cecilia is a UC Davis graduate and works as the Community Engagement Specialist with the Latino community of Half Moon Bay. Having spent most of her life on the coast, she feels dedicated to giving back to her community by helping them navigate and use available resources.

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Case Manager

Emma Moctezuma

Emma has a background in Early Childhood Education and an AS degree in Human Services; she has dedicated a big part of her life to helping others. She was born and raised in Mexico and moved to Half Moon Bay almost two decades ago. Her family is her main support and the reason why she is so engaged with their community.

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Case Manager

Norma Zavala

Norma is the Case Manager and will be working with families. Outside of work, she is a grandma, wife and mother of 1 son, and 2 daughters that keep her happily busy. Some of the important values that she has and that are  fundamental for her work is that she is very responsible, respectful and very honest.

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Case Manager Support

Jorge Sanchez

Jorge was born in Venezuela in the capital of Caracas. He is part of the ALAS team working in several areas such as distributing food to families, and helping essential workers in the field. He manages to work on the migration side working in conjunction with other migration organizations and lawyers working mainly to instruct people about their asylum cases. 


Office Coordinator

Magdalena Zavala

Magdalena Zavala, also known as Magda, was born and raised in Guanajuato, Mexico until the age of fourteen. Since then, she has lived on the coast with her two beautiful children and wonderful husband. She is excited to be part of the ALAS team as the Office Coordinator, where she will be welcoming and assisting the community.

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Program Registration

Nancy Ramirez

Nancy was born and raised in Mexico until the age of nine years old. She moved to Half Moon Bay back in 1998 along with her family, three sisters and two brothers. She attended elementary school, middle school, and graduated from high school here in Half Moon Bay. She is now married and is happy to raise her two beautiful children here in our wonderful community.

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Personal Assistant to the Executive Director

Miriam Salazar

Miriam was born in Oaxaca, Mexico, and migrated to the U.S. at the age of six months old. She was awarded the first leadership award given by the City of Half Moon Bay in 2013 by Mayor Rick Kowalczyk. She enjoys giving back to the community and being able to make a difference. At ALAS, she hopes to continue supporting the community through projects that help engage our children and youth.

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Director of Accounting

Alvin Lochlin

Director of Accounting at ALAS (Ayudando a Latinos a Soñar)

Program Administrative Assistant

Marisela Martinez

Marisela is the Program Administrative Assistant as part of the Administration Team here at ALAS. She was born and raised in Half Moon Bay a few years after her parents migrated from Oaxaca, Mexico.  She has always loved to volunteer and give back to the beautiful community here in Half Moon Bay, where she has made new relationships, and found opportunities to grow as a person that have helped shape her career path.

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Program Tracker & Data Recorder

Corie Schwabenland

Nicaraguan-American originally from Fresno, California. At ALAS, she is the Program Tracker/Recorder: collecting, managing, and interpreting data about the organization’s many programs and initiatives. Corie’s job is to help translate ALAS' on-the-ground work into measurable metrics of organizational growth, success— and most importantly —quality support for the Coastside community.

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Education Specialist 

Erendida Gonzalez

Erendida Gonzalez was born in Jalisco, Mexico and migrated to the U.S. when she was a little girl. She's currently the mother of two children who are her pride and joy. She's inspired to support, educate and be an advocate for  the Latino community on the coast. 


Peer Support

Pati Ramirez

Pati was born in Guadalajara Jalisco, Mexico. She is a teacher, who considers herself an advocate for social justice and the human rights of children. Today she resides in the City of Half Moon Bay California. She is a wife and mother of three children.


COVID Cleaning Specialist

Juana Ruano

Juana Ruano is the COVID Cleaning Specialist, and does regular cleaning and disinfecting to ensure a safe place for everyone at ALAS. She helps distribute food and is a volunteer at the Saturday ALAS Food Pantry. She has been in the program since 2012. She is a wife and mother of two boys. Outside of works she enjoys reading and spending time with her little dog Freckles. 


Mental Health


Mental Health Supervisor, Clinical Director

Rafael Padilla, ​Psy.D., LMFT

Rafael is a licensed Marriage and Family Therapist and has a Doctorate in Clinical Psychology. He has experience working in multiple community-based agencies as well as for the County of Santa Clara. In his private practice, he focuses on forensics, meaning he has dealt extensively with the court system. He also works collaboratively with many civil and immigration attorneys.


A.M.F.T. Clinician Trainee

Wendy Rubio

Part of ALAS team as a therapist and is finishing up her Marriage and Family Therapist education. She deeply cares about the mental health wellbeing of Latinx families and is committed to change the exclusion they have faced in this area. Wendy has been working with Latinx, undocumented, and immigrant families and youth in San Francisco by helping students go through the college application process.

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M.S.W. Social Worker Intern

Winsor Kinkade

Winsor is honored to be part of the ALAS team as an Associate Clinical Social Worker. She is dedicated to dismantling systems of historic oppression to communities of color, particularly when it comes to access to social resources and mental health. Winsor also believes that art and creative expression can be powerful forms of healing and activism.

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A.M.F.T. Clinician

Sofia Solorzano

Sofia G. Solorzano Flores identifies as a 28 year old Latina raised in the Bay Area. She graduated from the University of San Francisco with a Master’s Degree in Counseling Psychology. Sofia is a registered Associate with the Board of Behavioral Sciences practicing as a Marriage and Family Therapist and Profesional Clinical Counselor.


Mental Health Clinician

Yelenna Pleitez

Yelenna is a proud San Francisco native and second-generation Latinx American. She graduated from the University of San Francisco with a Masters degree in Marriage and Family Therapy and completed her traineeship year as an Integrative Hospital Therapist at CPMC Mission Bernal Campus. She is a registered associate with the BBS practicing as a M.F.T and Professional Clinical Counselor.  Yelenna is passionate about making psychotherapy more accessible to those who have been traditionally underrepresented in mental health services.


Mental Health Trainee

Sandra Sencion

Sandra is a coastal native, born and raised in Half Moon Bay. She is a Sonoma State Alumni, with a Bachelor’s degree in Sociology. Currently, she is attending her last year at the University of San Francisco to pursue a Master’s degree in Marriage and Family Therapy Counseling. Sandra is eager to be part of the ALAS mental health team and support the wonderful tight-knit coastside community.




Arts Director

Zenón Barrón

Zenón is a respected professional researcher of Méxican and Latin American folklore, costume design and scenic design, and he has a Doctorate from the Instituto Nacional de Bellas Artes in Mexico City. Zenón founded Ensambles and has been member of different ballets folklóricos. In 1992 he moved to San Francisco and has since become one of city’s most cherished and celebrated artistic directors in Mexican Folkoric Dance.




Youth Intern

Ryan D. Lopez

Ryan is currently an intern at ALAS but has been part of the organization since he was 9. He participated in different cultural programs and, later on, became an ambassador for ALAS. His experience in the organization has taught him the value of helping someone. We are also excited to announce that he will be attending the University of San Francisco, Fall 2021.


Want to be part of the ALAS team? 

Send us an email and let's get to know each other.